frei öl® – A brand with values
The brand frei öl® was born out of love, a visionary investigative spirit and the right instinct for the best active substances. And it’s all still tangible today!
frei öl® - Brand of the Century
We are pleased to receive a very special award
“German Standards—Brands of the Century” is an encyclopedia of great German brands, presenting companies that have set standards in their field. Every three years, it honors brands that have become icons of the German economy and are firmly anchored in the public consciousness. It recognizes the royal class of German brands.
Transformation is the leitmotif of the new edition! “Today's companies have one thing in common: transformation. Only through flexibility, a willingness to take risks and new technologies can the German economy continue to play its trump cards in the future - and turn change into economic progress!” - Brands of the century focus 2024 - German standards
This is why brands with vision and soul that inspire and icons of the German economy are honored. We are very proud that frei öl® has been named Brand of the Century in the “Skin Oil” product category. This puts frei öl® in an exclusive circle of 200 brands that are representative of their product segment. We join well-known companies and brands on this list. This award is confirmation of our brand strategy, the high quality of our products and the high standards we set ourselves. However, the greatest praise for us is the certainty that we have been making our customers happy with our products for many decades.
Further information on the reorientation of the “German Standards - Brands of the Century” work and the selection process can be found here.
The frei öl® Brand
With love for your healthy skin
frei öl® was created out of love – out of love for healthy skin! Healthy skin is beautiful skin. And healthy skin needs care that´s good for it and care that truly works! That’s why we select only the purest active ingredients and combine them into highly effective and well tolerated skincare products. Always included: the finest oils!
Love yourself. Love your skin. Developed in Germany, celebrated worldwide:
High performance dermocosmetics from frei öl®!
The frei öl® principles
- Great efficacy with maximum kindness to skin.
- Free of unnecessary, irritating ingredients.
frei öl® stands for nourished,
healthy and protected skin
- Dermocosmetics in pharmacist-level quality – with precious oils!
- For the protection and maintenance of sensitive skin
- Proven high efficacy and tolerability, confirmed in clinical studies
- Made in Germany
Vision and Mission
frei öl® - A visionary brand
We are your daily reminder of how important it is to take some time for yourself.
frei öl® - A brand on a mission
By using our effective, oil-based skincare products you are doing something good for both your body and your soul.
frei öl® - A popular brand all over the world
G-Beauty on the rise
For many, the terms “J-Beauty” and “K-Beauty” are part of everyday vocabulary as beauty products from Japan and Korea are gaining more and more popularity in Germany. But did you know that in those countries it’s the other way round? “G-Beauty” is the word on everyone’s lips over there as frei öl® has become an export hit in Japan and Korea! “German Quality and Efficacy” is highly prized in East Asia. And if those beauty experts don’t know what’s good, then who does?
The company behind the brand "frei öl®"
Behind every brand and every company there is a story and people.
Behind our brand is a family.